The broadcast industry has gone through some of the biggest changes in recent years. Cable television subscriptions are going down in favor of Over The Top (OTT) media, which refers to media that is streamed via an IP network. In fact, close to 70% of American households make use of these streaming services to receive content, and this phenomenon is replicated worldwide.
Below are some ways the media industry can benefit from using integrated multi-channel video recording and multi-channel streaming systems:
- Reach a global audience: Broadcasters can reach an international audience in real time. Certain events such as sports matches are commonly live streamed and have proven extremely popular with viewers.
- Lower costs: Streaming content can prove to be significantly cheaper than producing shows intended to be broadcasted on TV.
- Less competition: While there are more content producers out there today, media companies do not have to compete for limited airwaves, which is the case when broadcasting on TV. Any company who wants to live stream has access to it as long as they possess the right equipment, which does not have to break the budget.
Multi-Channel Video Recording and Live Streaming Use Cases in the Media Industry
V-Station HD Multi-Channel Recording/Streaming Systems are based on FutureVideo’s paradigm-shifting project-based workflow concept. With its powerful media management tools, users will be able to record and stream content simultaneously. Teleproduction engineers can adopt NEP’s technique for CBS’s “The Talk” and use V-Station HD as a confidence or proxy recorder/streamer. Instead of recording different camera feeds, V-Station HD’s multiple channels can be configured to record the same signal (typically the switched output signal)—but at different resolutions and frame rates. Whatever you produce—scripted, unscripted, advertising spots, sports, concerts, live events—can be delivered to viewers across multiple platforms, including Facebook Live and YouTube.
V-Station® HD Solutions for the Media Industry
V-Station® HD systems from FutureVideo are perfect across the wide range of specializations covered by the media industry. Your viewers are likely to be international and if you have yet to get onboard with video streaming, your foreign viewers are having to wait longer to consume content. When you live stream, viewers can feel the same excitement as if they were there in person, adding to the positive commentary around your broadcast, whether it is a sports event or you are promoting a much anticipated event.
Why the Media Industry Should Work with FutureVideo
At FutureVideo, our products are designed to make it easy for businesses in the media industry to facilitate live video feeds. Our innovative V-Station® HD Multi-Channel Recording and Streaming Systems can automatically stream via Facebook Live and YouTube, bringing your live stream to customers instead of waiting for them to come to you. If you are making an announcement or streaming time-sensitive content, these live streams can be shared swiftly through your company’s social media channels with V-Station® HD systems.
More can be learned from FutureVideo’s Tech Brief, “Multi-Cam Production Made Easy Using V-Station®HD Studio Multi-Channel Recording/Switching/Streaming Systems.” Feel free to contact us if you have questions about broadcasting with V-Station HD systems. If you’re ready for an online immersion session, book yours here.